woolwich garden centre

The development of a logo. It started with primary research (the plant drawing). Then working in Adobe Illustrator to develop a suitable image with suitable type. There needs to be a unity about the design. The number of colours are kept to a minimum; a successful logo should work in black and white and be adaptable for an online presence as well as for print. Various sizes are needed too. By producing a vector image, the logo can be scaled from the very large to the very small without losing sharpness and detail.