Thursday, 19 January 2017

Unit 16: 6 Logos

We were given a brief to outline a logo for Istudio. So I began by perusing and comprehension the short so I realise what was normal.

I began to inquire about by getting some answers concerning some data on logos. A Logo is an outline symbolising one Organisation. It is an outline that is utilised by an Organization for its letterhead, promoting material, and signs as a seal by which the Organization can without much of a stretch be perceived additionally called logotype. The logotype is a realistic portrayal or image of an organisation name, trademark, truncation, and so forth., frequently extraordinarily intended for prepared acknowledgement. (https://www.logobee.com/feature3.htm) I discovered there are a few sorts of the logo. There are letter marks, wordmarks, mix imprints, images and brand marks.I discovered there are a few sorts of logos. There are letter marks, wordmarks, mix imprints, images and brand marks.
                                                               

The logo has a grey frame to make the inner picture stand out. The red square in the frame has a bold font text saying 'no pic nic' in the middle. The red is used to expand the text and make it stand out.  
This is called reversed out. The design is balanced; the font is simple with no frills. They look like just lines rather than letters. The letters are created simply, for example, the 'c' and the 'n' are the same shapes only the c has been rotated. It is a modern style of design.
The red colour used in the logo doesn't blend in with the other colours however it may be the first thing you are attracted to. The logo I can relate it to is the Uniqlo logo. If I had to make this logos myself i would open illustrator aline the shape measurements and make a large size grey square, then I will create a red square again but a bit smaller and put it in front of the first grey square next i will create 23 small sized white rectangles and then drag and rotate them to form words like 'n' and 'o'.
                                           
The brass agency is an ingenious content studio from digital gaming, advertisement and films. Brass agencies is a word mark logo. This is a two-dimensional logo quite sophisticated. The letters are created with simple shapes, for example, the b is created with a rectangle and semi-circle, they are slightly parted to create a gap.  To make the shapes in Illustrator you could use the ellipse tool to make the circles. Make sure you hold the shift button on the keyboard to make the circles. The colours used, plain ebony with stripes of white, are meant to engender the lettering. The logo reminds me the one used for the movie Coton Club set in the 1930's. If I had to make the logos myself i would open illustrator aline the shape measurements and make a black 180 degree rectangle, then i will create a semi circle and put it next to the rectangle and then make a new 180 degree rectangle but 1/3 shorter then the first one and then add a small whole circle, then i will copy the 2nd rectangle and add a small semi circle


Imagination is an agency that transforms business through ingenuity."Imagination"  is a word mark logo. It is a two-dimensional logo. Imagination uses sans serif font.
The background has a gradient effect to it. Starts from grey down to black, the background seems to have space, where if someone is able to walk by it. Colour is a mixture of black, grey and white to create the word "imagination"
As for the style looks very urban. which can attract younger audiences."Imagination"  is a word mark logo. It is a two dimensional logo. Imagination uses sans serif font. The background has a gradient effect to it. Progressing from grey down to ebony, the background seems to have space, where if someone is able to ambulate by it. 



The cumulation of ebony, grey and white engenders the word "imagination"

As for the style looks very urban. which can magnetise younger audiences.











Steinias is additionally an ingenious content studio from design and gregarious media.
Steinias logo has a style of an emblem. The text of Steinias has a sans serif font and a two-dimensional design. The logo comes across as simple and modern with a mixed of cold colours.
The text is less dominant than the artistic touch. The originality of the design makes the purpose very clear. 






The logo is very formal and business-like and would most likely fit any traditional company.             
It includes several effulgent colours like pink, blue or violet and some brownish colour possibly bronze. Its shape is simple with distinctive colours suggesting a heart shape. It additionally may have been made by utilising drop shadows. The detached text is neutral and smooth with a traditional choice of colour. The combination text and logo are clear and memorable.
 The adaptation of this logo is of a paramount importance because if this logo is used on any type of document then it requires being relatively sizable. I can relate this particular logo to the one of Vistaprint though its colours are more modern and engaging. The logos combines a wordmark and a symbol icon of a heart to give a flexibility for the use of both elements across a variety of applications.



The guardian logo doesn't have much in terms of complexity, but it does give you that vibe of a professional newspaper.
The logo does have different tones of colours from being blue for the name of the newspaper and very light blue for the article. The purpose is to make the newspaper easy to be recognised and to stand out from others. Also the simplicity of the design combined with the choice of colours projects a modern, reliable and contemporary image to the readers.
Though the main colours used by newspapers are dominantly red and black, this specific tone of blue is defining the real identity of this newspaper.





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